About

About Sundance Square

Widely acknowledged as the most exciting downtown area in Texas, Sundance Square is a 35-block entertainment and shopping district that attracts millions of visitors each year.

Vision and careful planning has made Sundance Square a vital, multi-use development, filled with offices, residences, shops, restaurants, and entertainment options. The district is a model of urban development, winning major accolades like the James C. Howland Award from the National League of Cities and the 2010 Award of Excellence from the Urban Land Institute. In 2011, ESPN chose Sundance Square as its production center during Super Week. The central location offers quick access to major highways and Dallas-Fort Worth International Airport, only 17.5 miles away. The Fort Worth Convention Center and the Intermodal Transportation Center, a regional hub for ground transportation, are located just blocks away.

In Sundance Square, you'll find dozens of excellent dining spots with an incredibly wide range of cuisines. You can walk to world-class shows at Bass Performance Hall, or take in a museum, movie, or live theater presentation. Relax with friends at one of the many cool night spots, or go shopping at nationally known stores and unique boutiques.

Sundance Square is also doing its part to help the environment by purchasing cleaner, renewable energy from Green Mountain Energy to offset 10 percent of its yearly energy needs through 2012. According to the EPA, this purchase makes Sundance Square the largest real estate green power purchaser in Texas.

Sundance Square History

Sundance Square is rich in Western history and lore. During the great cattle drives of the late 1800s, cowboys on the Chisholm Trail would visit downtown Fort Worth and patronize the many saloons, gambling parlors, shooting galleries, and dance halls that were located here.

The district is named for the Sundance Kid who - along with his partner, Butch Cassidy - was a frequent visitor to the area. Wyatt Earp and Doc Holliday, well-known participants in the "Shootout at the OK Corral," could also be spotted from time to time.

Most of the buildings in Sundance Square date from the turn of the 20th century and have been beautifully restored. The red brick streets and lush courtyards add to the authentic aura. There's even a giant mural that commemorates the Chisholm Trail cattle drives.

Without a doubt, Sundance Square is a place where the past and future intersect.

The Biggest Comic Strip in Texas

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Our construction zone features more than cranes, backhoes, and trucks. The barriers surrounding the construction site boast "The Biggest Comic Strip in Texas."

It stars the Sundance Kid, who magically travels through time to present-day Sundance Square and explores our multi-faceted downtown district, often reacting in humorous ways. The comic features 36 panels, each measuring 16 feet wide by 7 feet tall, totaling more than 4,000 square feet. We invite you to come see it for yourself! 

The team for the project included Sundance Square’s marketing department led by Tracy Gilmour; writer, Brian Pierce; illustrator, Kerry Gammill; art director, Jimmy Mowry; and production by Britten, Inc. 

Download Comic

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